The Ultimate Guide to Digital Marketing for Financial Institutions

When it comes to marketing, financial institutions typically fall into one of two camps: either they ignore the growing importance of digital marketing or they completely drop their traditional campaigns to go entirely digital.

While national banks may be cutting back their physical branches, community financial institutions are actually witnessing branch growth.

Whether your financial institution has an existing publication that needs updating or you’re starting the whole thing from scratch, a truly compelling newsletter can result in better leads and more loyal customers.

Hopefully by now your financial institution has heard about the new compliance rules from the Department of Justice that went into effect in April 2018.